Non-bank competitors already are stealing 25% of checking account
revenue. (see A Payments Approach to Checking Revenue.)
How do financial institutions stop revenue flowing out of checking accounts to
non-bank payments competitors?
Research shows three key payments features some consumer segments want in
their checking services.
Grow your revenue 40% by offering
PaySound® No
Overdraft Fee Checking and the PaySound® Companion
Card to aid in spending control and partitioning
funds.
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