Quickly Bringing Innovation to Market to Drive New Revenue

 Leveraging Innovation Management is the key to growing revenue today points out Jonathan Camhi in Bank Systems and Technology.  He reviews a new study by PwC, “Breaking the Rules: Achieving Breakthrough Innovation in Financial Services.”

The key findings of the study are that financial institutions must overcome two key challenges with innovation:

• Bringing innovation ideas to market quickly, and

•  Finding the talent, tools and time to execute.

The PaySound^® Checking Platform of “No Overdraft Fees Ever” and Companion Card solves both these challenges for you with a turn-key program to provide financial institutions with checking innovation in the new “payments” ecosystem.   The program uses cloud-based based web services and SEO to attract and set up services for existing and new customers for payments with no overdraft fees, provide more secure online and in-store shopping and use automated underwriting and delivery of liquidity services.  

By winning more transactions from existing customers and attracting new segments such as Millennials, the program grows revenues by 30% and cannibalizes no existing income.  We work exclusively with on financial institution in a market areas to quickly bring PaySound^® to market and provide the talent, tools and execution in a turn-key manner.