Saturday, July 19, 2014

U.S. Bank is Banking on "Payments" to Drive Revenues; Your Bank Should Too!

On July 16 on a conference call with analysts Richard Davis, CEO of U.S. Bank, cited the emphasis the bank has placed on research-and-development activities related to payments revenues, particularly mobile payments.   “It’s not our style talk about things we are piloting,” commented Davis, but we have covered already their Peri pilot.  Click here to see a demo of how Peri provides the bank a way to be at the top of the new payments ecosystem and transactions.  U.S. Bank clearly recognizes that winning transactions in the new payments ecosystem will drive bank revenues.




But, how can community and regional financial institutions compete in the new payments environment with legacy systems and existing technology?  They can by taking a “payments perspective” to their services.  Innovation is not just a function of technology, but also understanding the new needs of market segments.  They can configure and deliver “payments” benefits today by appealing to the three hottest "payments" needs of consumers:  no overdraft fees ever, security shopping online and in-store, and liquidity services automated to be on demand like PayPal’s BillMeLater.  These are the exact benefit PaySound® brings to financial institution partners.


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