The article points out three keys to winning customers today with "payments" features" and existing systems: 1) Offer no overdraft fees ever, 2) Offer online automated liquidity like PayPal's BillMeLater, and 3) offer a "companion" debit card account that offers online and in-store shopping security, budgeting and multiple users.
We call our turn-key solution to accomplish these benefits to growth customers, revenues and payment relevance PaySound.®
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