The Key Lending Revenue Opportunity for Community Banks

Community banks are looking for better ways to serve their customers and grow revenues.  Given that the easiest revenue growth comes from serving existing customers using services elsewhere that the bank can provide, the biggest opportunity for community banks is to serve their existing customers are using loan services elsewhere.  This opportunity is in the credit card and personal unsecured credit as shown below. 

Community banks historically could not efficiently serve this market, faces compliance challenges and did not want to deal with the large number of declined loans.  Yet, the majority of their customers have these loans but as a result not with the community bank.  Digital lending provides efficient delivery, compliance management and profitable risk-adjusted pricing for lines of credit or installment loans linked directly to consumer checking accounts. Lean more about the customer experience, efficiency and revenue digital lending can provide your consumers and small businesses at www.rcgiltner.com.